Is there more to aged care than aged care?

Mr Andy Gray1, Ms Fiona Somerville1

1The Ideal Consultancy, Kew, Australia


The overwhelming preference of older Australians is to age in their place of choice – their home, or at least a domestic-style environment. Baby Boomers are now approaching their mid-70s and meeting the needs, wants and preferences of an ageing population will create new opportunities and have a positive economic benefit to the economy. Our sector will continue to push towards a market-based approach and decoupling of accommodation, services and care.

Advances in health care increase longevity and in some cases will mean older Australians have longer periods of living with disability that requires intermittent and / or ongoing supports. Key concerns include dementia care, cancer care and support, palliative care, maintaining and regaining independence, loneliness and maintaining ongoing community connection. The current policy direction is to increase the supply of home and community-based supports.

Our sector needs to respond with products and services that addresses the needs and wants of the ageing Australian by providing them with options and choices about how to live and access supports and services that address their needs, wants and preferences.

A gap exists and is widening between remaining at home and high complex residential aged care. Older Australians will require accommodation and support options to enable them to age as they choose. Independent and supported living options can meet this need.

Through looking at local and international models that combine accommodation, supports and services the presentation identifies the business, service and care inputs that are essential to create a robust serviced apartment model.

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